|Published : 16 Apr 2017, 14:30:04|
Singapore tracks brainwaves to develop travel guide
The Singapore Tourism Board—in conjunction with Australian researchers—has just crafted a travel guide based on people’s emotions, gathered using brain technology, reports Lonely Planet.
For the ambitious (albeit small-scale) study, scientists issued one family a personality questionnaire and asked what kinds of activities they enjoyed. Then, using EEG technology, they hooked the group up and tracked their brain waves while they experienced 20 different activities across Singapore.
After studying the activity of neurons in their brains and asking the people how they felt when all was said and done, the researchers found that different experiences led to different emotions and built a guide based on those emotions. In the future, the Singapore Tourism Board might be able to tailor individual trips around this information.
In a video about the project, the researchers say, "Using brain science to design your perfect holiday is the next step into the future of brain science and brain technology."