FE Report

The country's first black organic tea producing company will launch two new packages of green and tulsi flavours in the market on November 1.

"Kazi and Kazi (KK) Tea Estate Ltd plans to cultivate organic tea aiming to exploit the growing consumer demand for the new line of products in domestic and global markets," Director and Chief Executive Officer of the company Kazi Anis Ahmed said at a pre-launching press conference Tuesday.

Claiming KK as the country's only internationally certified premium blend organic tea brand, he said KK tea was grown without using any chemical fertiliser and pesticides at any stage of the production process.

To ensure organic product neem oil and leaf, basil, marigold, turmeric, garlic and lime are used as natural pesticides, while cattle urine and cow dung as fertiliser in the tea garden.

"It not only ensures consumer's health but leaves a positive impact on nature," he said.

Explaining the two new flavours, Mr Anis said KK's green tea evokes the softness of the Chinese brew of antiquity, with a sweetish aftertaste and grassy undertones containing medicinal substances of disease prevention and anti-aging.

KK's tulsi tea boasts properties that lower cholesterol and reduces negative effects of stress, he said.

KK's premium quality tea is bought by Harrods of London and the tea is exported to the USA and Japan at premium price, he claimed.

Demand for organic food is being created in different parts of the world which is sure to rise in the coming days; he said adding that Bangladesh is on the tenth position of the tea exporting nations.