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IFIC Bank holds seminar on Professional Brand Management

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Mr Upali Mahanama from Sri Lanka addressing a seminar organised by the IFIC Bank Limited in the city recently.
 

IFIC Bank Limited organised a day-long seminar on "Professional Brand Management of Financial Services" in the city recently.

Mr Upali Mahanama of Sri Lanka was the key speaker of the seminar, said a press release.

"Professional Brand Management of Financial Services" and other marketing approaches for the Relationship Managers were discussed at the seminar.

Senior Executive Vice-president and Head of Training and Research Zaitun Sayef, First Assistant Vice-president AK Mojibur Rahman and Assistant Vice-president Omar Sharif conducted the seminar.

A total of 27 Relationship Managers and Brand Manager of the bank attended the seminar.



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